Target Market

 

Age Group: 6 Years to 18 Years of Children and Teenagers.

 

Geographic Location: Entire Bangladesh Coverage.

 

Gender: Male, Female and Transgender.

 

Income: Subscription Affordable for all Economic Backgrounds.

 

Psychographic: Students and Parents who prefer personalized e Learning.

 

Behavioral Segmentation: Students & Parents who prefer study from home and anywhere they prefer where internet is available.

The targeted age Group are the students who are both children and teen agers, these students will range from class 1 to class 12. The Age range for these students will begin from 6 years of age and will continue till 18 years of age. Anyone above this age can also download this app, like school dropouts, parents etc.

The App will cover the Geographic location targeting entire Bangladesh. Remote areas, Slum Areas can have easy access to this App. Cities, households, Villages from all over Bangladesh who have internet access can join Biddaloy Bangladesh. Qawmi Madrassa children who recently got their Dawra Hadith Degree equivalency to a Master Degree Curriculum can find this app very useful for them to prepare from an early age, they can appear PSC, JSC, SSC, and HSC while studying in Qawmi Madrassa.

This App won’t discriminate any content based on Gender, overall study curriculum will promote Gender Equity as per guidelines of the Education Board. Students who are male, female and transgender will get equal treatment and attention from helpline, and when installing the app for usage.

Biddaloy Bangladesh believes free education, free books is a fundamental right for all citizens of Bangladesh. Therefore, this free Education platform will target students from all Income groups and Social backgrounds, removing the inequality in education.

The Psychology of Students and Parents who prefer e Learning as a sustainable alternative to problems like crowded physical classrooms, traffic jam while travelling to coaching centers, bunking classes, safety for women and children etc. This alternative will allow psychographic segmentation of targeted students and parents to pay subscription of 500 BDT and use all the Educational services free of cost at a win-win pace.

Many Students and Parents may not comply with the Social and Cultural Behavioral identity of travelling far to Reach classes, for them this App brings out the perfect solution to remain at home or their desired places and work at their relaxed places. Parents can utilize the opportunity to make sure their children are studying and attending regular MCQs at the desired pace.